Songs like Gucci Gang get popular because of how bad it is. Most people watched and listened to get in the joke that the song has caused. There is no best way to explain how terrible such a song is until you listen and see it for yourself. More than half of the comments on Gucci Gang doesn't approve the song as a good one. Songs like this become a meme, which boost its popularity.
So, the only reason why terrible songs like Gucci Gang get so much views is because of how bad they are.
There's always interest in something that's really, really bad, so bad that you feel you must tell your friend and everyone about it. "You just have to see this to believe it" you say. Enough people feeling that way, and there's success in that shocker. If a performance contains an embarrassing incident, or a noteworthy negative comment from the audience, that boosts interest. Yes, there's enjoyment in witnessing the truly dreadful.
However, you may be alone in your viewpoint about gucci gang's terrible song. They've got platinum. They appeal to thousands of fans. It's personal preference, and you hate their singing, but are you in the minority? It doesn't matter. Listen and watch another group and save yourself confusion and aggro.