Which of the following is true about integrated market communication, - ProProfs Discuss
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Which of the following is true about integrated market communication, or IMC?



A. Refers to the integration or coordination of all different market communication
B. Is when people learn about the brand then try brand for product to become a repeat user
C. It comprises design, media choices, and communicates sales points
D. A and C only
E. All the above are true

This question is part of APR422 Final Exam
Asked by Mlomer, Last updated: Apr 23, 2020

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mlomer

Mlomer

Answered Mar 08, 2018

All the above are true
 

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