What types of quantitative statistical scale is generally used to - ProProfs Discuss
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What types of quantitative statistical scale is generally used to intiiate responses in an order/ranking?



A. Pierson coefficient
B. Likert
C. Factor analysis
D. Discriminant analysis

This question is part of MKT380Q - New Product Development - FINAL EXAM
Asked by Wyatt Williams, Last updated: Sep 03, 2019

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1 Answer

Wyatt Williams

Wyatt Williams

Answered on Mar 06, 2018

Likert
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