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Open-Ended Survey Questions: The Key to Collecting Qualitative Data

Ever wondered why people are born with two ears and one mouth? The reason is quite simple. In life, you’ll achieve more by listening than talking.  Even in the business world, listening to customers can be a great skill to understand customer needs, avoid crises, and foster meaningful customer relationships.  In this customer-oriented era, companies...
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How to Write Good Customer Survey Questions

Are you happy with our product? How likely will you recommend our product to your family or friend? Where can we improve? These customer survey questions are a great way to check your customer’s happiness with your products and services.  Good customer survey questions capture the real emotions of the customers that reflect the perception...
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How to Write Crucial Return to Work Survey Questions

Let’s begin with a quick COVID-19 Poll. If you answered (1) or (2), you have clearly adapted to the new normal – working from home. However, if your answer was (3) or (4), it is pretty evident that your overall productivity has taken a heavy hit.  This is the case with millions of employees across the globe in the...
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Top Demographic Survey Questions & Examples

When was the last time you created a survey but had second thoughts regarding the inclusion of demographic questions? Yes, we all are reluctant to share our personal information on age, gender, or income. Even if the survey promises to keep it anonymous, we still have our inhibitions. So does our customer! A demographic survey...
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9 Proven Tips to Create an Anonymous Survey

Stella is a market researcher at a large corporation and her main priority is providing insightful data for the entire company to use. The UX team uses it for their personas, the marketing team uses it for the adwords campaigns, etc….. She’s been collecting customer feedback via surveys for years but feels frustrated that results...
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Surveys vs Questionnaires: Understanding the Difference

Do you know what is keeping so many entrepreneurs awake at night?  The need to get a better understanding of what their customers think of their brand.  As a result, it’s not surprising to see businesses chase customer feedback through interviews, surveys, questionnaires, and more. However, there is a problem. Even some expert marketers make...
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5 Ways to Collect Customer Feedback and Make the Most of It

In today’s day and age, offering proactive and solution-oriented customer support has become essential. Companies that are not able to provide state of the art customer support don’t grow at the same pace as their competitors. That’s why every brand needs to understand the importance of customer experience and how to leverage the collected customer...
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How to Find Survey Participants & Respondents

There lies an evident gap between junk data and quality feedback. In most cases, the right survey participants can bring the difference between a successful survey and a not-so-successful one. Now, modern entrepreneurs love to hunt for customer opinion. Great. But do customers really like to offer feedback? The truth is that most customers love...
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What Is an Email Management Software & Why You Need One?

Did you know that around 306.4 Billion emails are sent and received worldwide every single day? By the time you finish reading this blog, around a billion emails would have been shared.  Let that sink in…  It’s without a doubt that within the last couple of decades, the ‘digital inbox’ has opened doors to improved...
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How to Analyze Survey Data Like a Pro

It’s no secret that customer feedback is the lifeblood of all major brands and corporations. Talk to any marketer, and they will tell you at least 4 or 5 different ways to collect customer feedback. What they will also tell you is how hard it is to get actionable customer feedback. Receiving customer feedback is...
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