Jared Cornell

Jared Cornell

Jared is a customer support expert. He has been published in CrazyEgg, Foundr, and CXL. As a customer support executive at ProProfs, he has been instrumental in developing a complete customer support system that more than doubled customer satisfaction. You can connect and engage with Jared on Twitter, Facebook, and LinkedIn.
Jared Cornell

My Articles

What is Service Desk?

Every company has a customer support process in place, but what about its employees, clients, and stakeholders? Wondering what I’m talking about? Imagine this:  While working, one of your employees faces some technical issues with their system.  Who would they call? The HR department? Maybe.  The HR department will also call up a tech guy...
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Shared Inbox: What is it, Do We Really Need it, & What are it’s Benefits?

What’s the most important thing to you when it comes to customer support? An available support agent? Instant resolutions? No waiting time? Complete resolutions? All of the above & more? Well, there are a lot of expectations when it comes to customer support and it’s impossible for support agents to deliver delightful customer support to...
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Omnichannel Customer Engagement 101: Every Business Owner Should Know

Did you know that 64% of modern consumers care less about the price if they are getting the best customer experience? As a result, companies are adopting a customer-centric approach to find out what customers like and what they don’t. This has made modern buyers highly demanding.   Buyers today expect to have multiple touchpoints with...
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What Is a Customer Satisfaction Score and How to Measure It

Bill Gates, the wealthiest business tycoon, said, “Your most unhappy customers are your biggest source of learning”. Bill might be running one of the biggest companies that the world has ever seen; however, he too has to deal with unsatisfied and complaining customers.  According to a study conducted by Walker, customer experience will become the...
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How to Conduct Brand Awareness Surveys & What Are the Related Questions

When you want to buy a new phone, you’ll go for Apple if you need a good camera, you’ll go for One+ for speed etc. This is what brand awareness does, it not only affects the decisions of the customers, but it also creeps into the lifestyle.  A majority of B2B marketers today focus on...
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How to Choose the Best Help Desk Software for an SMB?

Every company deploys the best customer support team, but what really matters is how they deal with customer issues.  You, too, must have a hardworking customer support team, isn’t it? But, as a small business, is that enough?  Customers’ expectations from companies are on the rise, and one slip down can lead to brand abandonment. ...
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The Ultimate Conversational Marketing Guide

Wouldn’t it be great if all your favorite brands could be at your beck and call? Wouldn’t you love to get your woes sorted and queries answered in real-time? Thanks to the wonder that Digital Marketing is, all of this is now possible. Brands are taking an increasing interest and making efforts to enhance the...
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A Step-by-step Guide to Provide Exceptional Customer Support

Everyone says that customer support used to be easy. Now, note the past tense in that. For an 18th century blacksmith, the questions and concerns from customers were pretty simple. Solutions came easily too. At least it was obvious that customers would simply walk to the store whenever they needed support.  And then came the...
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5 Ways to Politely Say No to Customers: With Real-Life Examples

What is the most dreadful thing during customer interactions? Being in a situation where you have to say No to the customer- Isn’t it?  There are times, and really often too, that a customer comes to you with a request that is just not possible for you to fulfill. Like, imagine your company has a...
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Customer Advocacy – A Term Changing the Dynamics of Marketing

If I were to ask you what’s the most trusted source for knowing whether a product or service is worth taking? Would you say: Product/service reviews? Research?  Competitor Prices? What if I were to tell you that the aspect that genuinely tops the list is what your friends and family think? Let’s say a friend...
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