Entrepreneurship In Action Chapter 6.3

10 Questions  I  By Akellyassabet
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1.  It is the physical characteristics or capabilities of the product or service.
A.
B.
C.
D.
2.  Someone buying a very expensive security system for their home after many homes in their neighborhood have been broken into might be making a 
A.
B.
C.
D.
3.  A person who is looking to buy a new computer and compares prices and features on the internet before going to make their purchase is making a 
A.
B.
C.
D.
4.  A coupon is an example of a
A.
B.
C.
D.
5.  If I just bought a new Maytag refrigerator and was told that I was entitled to get $50 back from Maytag, it means that I am entitled to a
A.
B.
C.
D.
6.  Becoming a "Rewards Member" is an example of a sales promotion.
A.
B.
7.  Using the television to market your product or service to potential customers is Telemarketing.
A.
B.
8.  It is not important for a salesperson to identify a customer's needs and concerns, but simply to provide them with the highest level of customer service.
A.
B.
9.  It is important to make your sales team familiar with their own company and the company's competitors, not just the product(s) or services they are selling.
A.
B.
10.  Entrepreneurs should examine the different options for channels of distribution and choose the one that best meets the needs of their customers as well as their business.
A.
B.
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