Speech - Chapter 3

Speech - Chapter 3 Chapter 3  
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Value Dimension
 
varying degrees of importance placed on those deeply felt views of what's right, good and worthwhile.
Individualist Culture
 
"me" consciousness. Largely independent, personal achievement is stressed
Collectivist Culture
 
"we" consciousness. Value group and down play personal goals.
Ethnocentrism
 
the notion that one's own culture is superior to any other.
Acculturation
 
the process of adapting to a culture different from one's own.
Cultural relativism
 
human's beliefs and activities should be understood by others in terms of that individuals own culture.
Gender Role Stereotypes
 
set of expectations defined by each culture that specifies what's appropriate behavior for men and women.
Low Context communication style
 
verbally precise, direct and explicit.
high context communication style
 
indirect verbal expression- read between the lines.
Beliefs
 
what a person thinks is true or probable
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