Flashcard Set Preview
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What are the main assumptions of biological approach?
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Behaviour and thought processes have an innate, biological basis. Human genes have evolved...
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What is the principle of natural selection? |
The strongest genes survive and are passed onto to the next generation, whilst the maladaptive...
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What is meant by operant conditioning?
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Learning due to the consequences of voluntary behaviour, through positice and negative reinforcement...
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State the differences between positive and negative reinforcement?
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Positive: provides a feeling of satisfaction that increases the likelihood of the desires response...
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State a case study involving the investigation of operant conditioning?
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Skinner box: the rat pressed the lever, a pellet of food was dropped onto the tray....
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What is meant by classical Conditioning?
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The behavioral technique of pairing a naturally occurring stimulus and response chain with...
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What are the strength of Behaviourist approach?
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Behaviourists use of rigorous, experimental methods of research enhances the...
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What are the main asumptions in Social learning Theory?
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Mediational processes, which lie between stimulus and response, influence our...
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Who pioneered the cognitive approcah and what year?
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Ulric Neisser,1950s
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